Different social media networks, different game rules for 2015

Different social media networks, different game rules for 2015Different social media networks, different game rules for 2015Has social media gameplay changed? Follow these rules to set yourself up for success in the spring season of 2015 and beyond.As baseball season returns this month, with all of its rules and wonderful traditions, it has me thinking about social media networks game rules too.Just as various sports have their own regulations and gameplay customs which can be updated (think instant replay and similar), the different social media networks that are part of our world in 2015 all have their own cultures where certain things are expected and welcomedeven celebratedand other things are unwelcome or seen as odd.With baseball in mind, here are three thoughts on how social media gameplay has changed and what you need to know to set yourself up for success this spring season of 2015 and beyond.Ready? Lets play ballSocial media presence that looks identical across all networks is not a winning strategyJust as you wouldnt wear a tuxedo to a baseball game, you wouldnt want to utilize social in the same way on a social network that youre using exclusively for business networking and job search in the same casual way youd send a friend a snap on Snapchat, or post family party photos on Facebook. Think about the culture on each social network before you post and let that guide your choices.Successful social media strategies require both hitting and fieldingEven if your industry regulations or situation does not allow for realtime social media back and forth, social listening and response should leise be part of your social strategy. You shouldnt be at bat all the time, with only one-way messaging. You can field by doing social media listening and let that shape your response types, and/or guide your next social posts if you notice theres particular interest or curiosity about something.Good sportsmanship still mattersIf you have a lively social media exchange online, stick to the issues or topics and dont make personal attacks. Its OK to disagree online, but do it in such a way that you wouldnt mind everyone reading about it- because they can and do Just like sports videos, statistics, and game outcomes, the Internet is forever, and your gameplay can be revisited and reviewed and analyzed but never really replayed.